By reading this guide, you can learn how to use Twitter to extend your reach, create buzz, listen to and network with your customers and prospects.
Twitter is one of the most powerful social networks for your business. Why? Because it is a relationship building and maintenance tool. In this practical, how-to eBook you’ll learn specifically how to twitter for marketing, PR and customer service. You will learn how to use Twitter to:
- Develop and promote your brand
- Interact with your customer base
- Track what people are saying about your company and brand
- Create buzz around upcoming events
- Help individual employees act as liaisons to the public
- Promote other content you’ve created, including webinars, blog posts or podcasts
- Develop direct relationships with bloggers and journalists for potential PR placement
